Since 1970’s Scandinavian design has been celebrated for clear lines and a true passion for a light color palette to match the dark month up north. Setting a standard for Scandinavian minimalism has been an aim for other International designers as well as architects. It seams like a vast majority on especially the Asian and Western markets have been embracing this phenomena for decades.
“Interest in Scandinavian design has grown due to a new wave of creative energy from young Nordic designers,” says Nina Bruun, designer and product developer for Muuto. “Their designs are innovative, yet continue Scandinavian traditions: functional, honest and produced to the highest standards of quality and craftsmanship, combined with an egalitarian aim of affordability.”
The interest in Scandinavian design is in many ways a direct reflection of the less is more tradition that has taken the world by storm, since the start of the 2100 century. The minimalistic view that is reflected in many Nordic homes and institutions.